We find the questions your buyers ask AI, then do the work that gets you named in the answer.
ChatGPT and Gemini both recommend our client DirectSB when buyers ask for a zero-commission property platform in the UAE. In tests on 4 October 2026, Gemini named DirectSB in 6 of 6 answers, 5 of them unbranded. A logged-out ChatGPT search put it in its five-platform shortlist. Mouj runs DirectSB's SEO, content and AI-search work.
AI SEO, also called generative engine optimization (GEO), is the work of getting your company named, recommended and cited when buyers ask ChatGPT, Gemini, Perplexity or Google AI Overviews for help. Traditional SEO earns a place in the links. AI SEO earns a place inside the answer, where many buyers now make their shortlist.
ChatGPT and other assistants recommend companies they can find, understand and trust. So we make your site readable to AI crawlers, answer buyer questions plainly on your pages, keep your company facts the same everywhere, and earn mentions on the sites AI engines already cite in your category. Then we check the answers every month.
Usually for one of four reasons. AI crawlers are blocked or can't read your pages. Your pages don't answer the questions buyers ask. Your company facts differ across sites. Or competitors are mentioned on the sources AI trusts and you are not. The free AI visibility check shows which applies to you.
We do the work, not just the report. We research your buyers and the questions they ask AI. We fix crawler access and structured data. We write and publish answer pages. We correct your company facts across directories and profiles, and pitch the sources AI cites. You approve everything before it goes live.
A tool shows you where you stand and hands you a list. Someone still has to do the work. A content agency often sells volume. A new hire takes months to recruit. We start from go-to-market: who buys, why, and what they compare. That way visibility turns into enquiries, not just mentions.
Crawler and structured-data fixes can go live in the first weeks. Answer pages and outside mentions take longer to be picked up, because AI engines refresh their sources at their own pace. We won't promise a date an assistant will name you. We will show you, every month, which answers changed.
We price after a short call, once we know your market, competitors and goal. You get a fixed scope in writing, with no hourly billing and no long list of extras. The free AI visibility check comes first, so you see your starting point and what the fix involves before you spend anything.
We work on what every AI engine needs, whatever changes. Pages it can read. Plain answers to real questions. Facts that match everywhere. Mentions on trusted sites. Those inputs held as Google moved from links to AI Overviews. We test the same buyer questions every month, so we see a change in the answers when it happens.
We ask the questions your buyers ask, in the AI engines that matter for your market. For each answer we record whether you are named or cited, how you are described, and who is named instead. We repeat the same questions every month and pair them with visits from AI sources in your own analytics.
Yes, but they depend on each other. SEO earns rankings in Google's results. AI SEO earns a place inside the answer. AI engines that search the web pull from pages search engines can already find, so a sound SEO base comes first. Our SEO work took one client from 489 to 3,220 organic clicks in six months.
We help you organise and strengthen the information that AI systems use, connecting your expertise to the questions people ask.
AI answers vary by platform, query and time. Review inclusion alongside search visibility and enquiry quality.
Recommendations cannot be guaranteed.
Straight answers to common questions about GEO and how we work.
They share the same foundations: clear, useful content and a sound technical base. SEO helps pages rank, and GEO helps your expertise be understood and cited in AI answers.
Whether and how your business appears for an agreed set of questions, alongside search visibility and enquiry quality. AI answers change, so we review trends rather than single answers.
GEO is the practice of optimizing your online presence so AI tools like ChatGPT, Gemini, and Google AI mention and recommend your business in their answers.
SEO helps your website rank in search results. GEO helps your business appear inside AI-generated answers and recommendations. They work best together, because AI engines pull from content that is already strong.
Yes. GEO content is written in natural, conversational language, which is exactly what voice assistants like Siri and Alexa use to answer questions.
Yes, and it works especially well here. Very few UAE businesses optimize for AI search today, so early movers can win their category shortlist quickly.
Most businesses see their first AI mentions within 3 to 6 months. Timelines depend on your industry, competition, and how strong your content is today.
Yes. We write structured, AI-friendly content including FAQs, guides, and clear answer sections. You review and approve everything.
We track where your business appears in AI answers, plus the traffic, engagement, and leads that come from AI sources. You get a clear monthly report.
Tell us what buyers need to understand about your business.
Tell us where you are and what you would like to improve.
A 30-minute growth strategy call. Choose a day and time that suit you.